Job Opportunity at Mindshare – GroupM (Karachi)
Position: Manager – Media Buying
Location: Karachi, Pakistan
Job Type: Full-time
About the Role
Mindshare (a GroupM agency) is hiring a Media Buying Manager responsible for negotiating media deals, managing vendor relationships, and ensuring smooth campaign execution for local clients. This is a high-impact role combining strategic planning with operational coordination.
Key Responsibilities
- Negotiate and close media buying deals
- Monitor ad placements, TV ratings, and campaign KPIs
- Coordinate with internal strategy, planning, and channel partners
- Track and report campaign performance and channel droppages
- Ensure accurate CPRP (Cost Per Rating Point) calculations
Growth Timeline
- 3 months: Learn tools, processes & execute basic campaigns
- 6 months: Handle negotiations, build media partner relationships
- 12 months: Lead deal-making, promote proprietary tools, manage client accounts
Requirements
- Education: BBA/MBA (or equivalent) from a reputable university
- Experience: 2+ years in media buying
- Skills:
- Strong communication & negotiation
- Excellent analytical & time management skills
- Familiarity with media systems/tools
About Mindshare
A part of GroupM/WPP, Mindshare is a global leader in media with 10,000+ professionals across 86 countries. Recognized for creativity and innovation, it serves top global brands with a focus on digital transformation and data-driven media planning.